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Google Analytics annotations highlighted
19/07/2010
Businesses can save time and hassle by using annotations on Google Analytics.
The benefits of annotations on Google Analytics have been highlighted to website owners and users of the service.
Writing on the official Google Analytics blog, Zach Steindler, co-founder of live chat specialists Olark, explained the benefits of the tool.
He detailed how it has enables his company to share observations, allowing all users to contribute to the improvement of the businesses.
Furthermore, it has meant that it is not necessary to trawl through emails to find correspondence or to waste time finding out the source of a problem.
"You can annotate whatever you want; we annotate things like external publicity, major updates to our site, blog posts, even service issues, to see how all these events are impacting our business," he said.
"We're far from being able to make perfect decisions with perfect knowledge, but annotations have made it much easier to answer the why questions so we can make good business decisions."
Triggered emails can also be used on Google Analytics to make sure that everyone is kept up to date.
Posted by Daniel Wiseman
Writing on the official Google Analytics blog, Zach Steindler, co-founder of live chat specialists Olark, explained the benefits of the tool.
He detailed how it has enables his company to share observations, allowing all users to contribute to the improvement of the businesses.
Furthermore, it has meant that it is not necessary to trawl through emails to find correspondence or to waste time finding out the source of a problem.
"You can annotate whatever you want; we annotate things like external publicity, major updates to our site, blog posts, even service issues, to see how all these events are impacting our business," he said.
"We're far from being able to make perfect decisions with perfect knowledge, but annotations have made it much easier to answer the why questions so we can make good business decisions."
Triggered emails can also be used on Google Analytics to make sure that everyone is kept up to date.
Posted by Daniel Wiseman